September 20, 2016

The Fed's September Surprise?

If it's not one thing, it may be another.

Economic data released last week will factor into this week's Federal Open Market Committee (FOMC) decision on whether to push interest rates higher in the United States. Some of the August data supports the idea economic growth was soft. For example, August retail sales fell more than expected, down 0.3 percent from July. Other data was as expected: U.S. producer prices were flat, which was in line with expectations.

However, the kicker may be inflation. It increased during August, "...offering fresh evidence that U.S. inflation may be firming after years of sluggish price growth," wrote The Wall Street Journal. The Consumer Price Index, which is a gauge of inflation, rose more than economists had expected in August in large part because of higher healthcare costs, according to Reuters.

Stock markets steadied last week asthe chances of a rate hike this week declined. Barron's reported:

"The probability of a rate hike, as measured by the fed-futures market, sank to 20 percent from more than 30 percent a week earlier. Still, investors fear a September surprise... 'The Fed's in a tough spot,' says Aaron Clark, a portfolio manager at GW&K Investment Management. 'The governors want to hike but the window is closing.' The Fed can cry wolf so many times before it loses credibility and dilutes the power of "Fedspeak" in the future."

If the FOMC increases rates this week, there may be "knee-jerk selloff," according to Barron's, and if rates remain unchanged, a relief rally may ensue. Either way, the paper opined, much will depend on the FOMC's explanation.

So, will the Federal Reserve raise rates or won't they? We'll find out soon.

The Battle of the Beers

Is your state crafty? Oktoberfest is upon us and that means beer. In the United States, celebrations are likely to include craft-brewed drafts, which are a far cry from traditional American lager, according to the Brewer's Association. The Economist wrote:

"Any American university student can inform you that much of the beer in the United States is utter swill. Those who graduate from the red Solo cup - the brand so synonymous with beer pong and college life - can afford to purchase better. And so they do. Craft beer, the stuff made by small and independent breweries, has exploded beyond just hipsters. Sales reached $22.3 billion in 2015, and volumes have climbed 13 percent over the past year, even as overall beer sales in America dipped somewhat."

Craft brewers have been winning market share from big brand names for some time. Less than 50 years ago, more than 99 percent of the beer quaffed in the United States was lager produced by large domestic breweries, according to research cited by Forbes.

Since then, the drafts produced by microbreweries, brewpubs, regional craft breweries, and contract brewing companies have gained popularity. In 1994, there were 537 craft brewers in America. That number swelled over the next two decades and, by 2013, there were 2,800 craft brewers and more than 1,500 additional breweries in development.

Remarkably, Vermont, which is one of the smallest states, has the most craft breweries per capita - 44 of them. Oregon, Colorado, Montana, Maine, and Washington also boast a significant number of small breweries, while Mississippi, Louisiana, and Alabama have the fewest.

After tallying the numbers, the Brewer's Association reported craft beer accounted for more than 12 percent of sales during 2015, and imports for almost 16 percent. The craft brewing industry contributed almost $56 billion to the U.S. economy in 2014, and has created more than 424,000 jobs.

Weekly Focus - Think About It

"My mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humor, and some style."

—Maya Angelou, American poet

Best regards,
Sean M. Dowling, CFP, EA
President, The Dowling Group Wealth Management

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